Marketing


 
 
Home
Marketing
Publishing
About Durango Marketing
Guarantee & Mission Statement
Testimonials
Contact Us

 
 
 
 


 
 
 
 
PDF Print E-mail

Image
TARGETED SURVEYS


Image

Marketing research & targeted surveys for business owners, managers & professionals.
Durango Marketing and Consulting targeted surveys enable you and your sales & marketing team to:

Increase:
                                   ImageNew sales
                                   ImageRecurring Sales
                                   ImageUp-sell & cross-sell revenues
Raise the effectiveness of your sales and marketing programs by: 
    
  •     Identifying your best sales prospects
  •     Gathering important information on gender, age range, and other demographics
  •     Revealing prospects' purchase intentions and profiles
  •     Enabling salespeople to focus their sales efforts most effectively 
Durango Marketing surveys help you:

STRATEGICALLY - to refine product, marketing, sales, and pricing, to strengthen your competitve position on future deals

TACTICALLY - by providing detailed intelligence on each:
Deal lost, to help you win future business from that customer
Deal won, to show you what sales techniques, features and benefits to emphasize in future selling.
 Image
Learn how customers and prospects view your:
                                ImageProduct and service quality
                                ImagePricing
                                ImageEase of doing business 

Durango Marketing and Consulting supplies business owners, managers, & professionals with specially commissioned survey research and, often, press releases based on that research. The research comes from our experienced field interviewers who work to our strict written and standardized guidlines. Phone, visit, and e-mail contacts are used with statisically valid samples. Because our field people are freelancers who are most often just supplementing their incomes we are able to keep our research costs low, much lower than comparable research firms who use fulltimed salaried interviewers. Survey questions and answers are compiled into a report, and if desired Durango writers turn the field research into a media-attracting press releases.

Image

 

The information we provide shows what your customers want, and what they will buy. It's the information you would obtain if you had a trained group of field interviewers, the time to spell out precisely what you wanted, and the staff to compile and edit the survey data. A firm survey delivery date (normally 4-6 weeks from our receipt of your order) will be confirmed to you.

 

 

Our surveys have run in over 110 different publications. In addition, our credits include 1,900+ press releases & feature articles in business, professional, & general interest magazines and newspapers published in the US, Canada, Mexico, and Europe.

A few comments from survey users:
"We incorporated ideas directly from the survey responses and increased sales 14%"
Instant Signs 
"Professional approach. Total fee is about 30% of what it would cost us to get the research -- if we had the time to do it."
MW Corp. 
"Durango press releases consistently get top media exposure...We've used 8 so far, with no misses."
Evergreen Exhibitions 
Image 
Call us now to get complete details on our
TARGETED SURVEYS
and put the latest market research to work for you. 
< Previous   Next >